Britain has no shortage of unique traditions, but when it comes to combining food and festivities, we truly excel. From hurling black puddings at piles of Yorkshire puddings, to racing down hills in pursuit of runaway cheese, the UK is home to a variety of unusual food events that mix heritage, humour, and a touch of eccentricity.

These quirky gatherings aren’t just about the food — they’re about community, local pride, and keeping centuries-old traditions alive. In recent years, they’ve also gained fresh popularity thanks to social media, drawing visitors from around the world.

Here’s your guide to some of the most famous (and bizarre) food-themed events in Britain, how they began, and why they’re still thriving today.

Why the UK Loves Its Quirky Food Traditions

Britain’s unusual food events often have deep roots in local history. Many began as harvest celebrations, wagers between rival towns, or even ways to settle disputes. Over time, they’ve transformed into annual spectacles attracting thousands of visitors.

There are a few key reasons people keep coming back:

• Heritage – Taking part feels like stepping into a living piece of history.
• Humour – Let’s face it, watching people chase cheese or lob black puddings is irresistibly funny.
• Community Spirit – These events bring people together in ways few modern activities can.
• Tourism – Visitors love to witness authentic, one-of-a-kind experiences.

The Black Pudding Throwing Contest – Ramsbottom, Lancashire

The Event

Held annually in the market town of Ramsbottom, the Black Pudding Throwing Contest is one of the UK’s best-loved quirky competitions. Contestants hurl black puddings at a stack of Yorkshire puddings balanced on a 20-foot-high plinth. The aim? Knock off as many as possible in three throws.

The History

The origins are delightfully peculiar. Legend says the tradition began during the War of the Roses in the 15th century, when rival factions from Lancashire and Yorkshire ran out of ammunition and resorted to throwing food at each other. While it’s unlikely to be historically accurate, it’s a story that’s stuck — and adds to the playful rivalry between the two counties.

Why People Love It

It’s pure Northern humour with a dash of friendly county rivalry. Add the atmosphere of a bustling market day, live music, and plenty of food stalls, and it’s easy to see why thousands turn up each year.

Cooper’s Hill Cheese-Rolling – Gloucestershire

The Event

Every spring, in the village of Brockworth, a wheel of Double Gloucester cheese is released from the top of Cooper’s Hill. Competitors sprint (or more accurately, tumble) down the steep slope in pursuit. The first to cross the finish line wins the cheese — though the real challenge is staying on your feet.

The History

This event dates back at least 200 years, though some claim it has pagan origins tied to fertility rituals and celebrating the return of spring. Traditionally, it was organised for locals, but now thrill-seekers from across the globe take part.

Why People Love It

It’s chaotic, unpredictable, and thrilling to watch. The sheer absurdity — paired with the risk of a few bruises — makes it an unforgettable spectacle.

Chilli Eating Contests – Nationwide

The Event

Part of many chilli festivals across the UK — from Brighton to Bedfordshire — chilli eating contests are a fiery test of endurance. Competitors eat progressively hotter peppers until there’s only one person left standing.

The History

Chilli festivals themselves have roots in farmers’ markets and spice trade celebrations, but the eating contests are a modern twist, inspired by competitive eating shows and a growing love of extreme heat in British cuisine.

Why People Love It

There’s a shared camaraderie in watching someone battle through the pain of a super-hot chilli, and a certain fascination with the extremes people will go to for glory.

The Haxey Hood – Lincolnshire

The Event

This isn’t strictly a food event, but it’s rooted in food tradition. The Haxey Hood is an ancient game where locals push a leather tube (“the hood”) to one of four pubs in the village. The winning pub keeps the hood for the year, and the event always ends with a hearty feast.

The History

Dating back to the 14th century, the Haxey Hood is said to have begun when Lady de Mowbray lost her silk riding hood to the wind, and local farmers chased it down.

Why People Love It

It’s a chance to experience medieval-style revelry with pints, music, and a huge communal meal afterwards.

Why These Events Matter Today

These unusual food events aren’t just light-hearted fun — they’re vital for keeping local customs alive. They preserve stories, connect generations, and offer a strong sense of place in a rapidly changing world.

From an economic standpoint, they also boost tourism, with visitors booking accommodation, eating in local restaurants, and spending in shops. For many small towns, these events are a highlight of the year, drawing national media attention and global visitors.

Visiting and Taking Part

Most events are free to watch, though some require a small entry fee to compete. If you’re planning to take part, check official event websites for registration details, safety rules, and accessibility information.

Here are a few tips if you’re attending:

• Arrive Early – Popular events can get very crowded.
• Dress for the Weather – Many take place outdoors in all conditions.
• Bring Cash – Some stalls and pubs may not take cards.
• Try the Food – Sampling local delicacies is part of the fun.

Final Thoughts

From the rolling hills of Gloucestershire to the market squares of Lancashire, the UK’s unusual food events offer a delicious mix of history, humour, and human connection. Whether you’re pelting Yorkshire puddings with black puddings, tumbling after cheese, or braving a Carolina Reaper, you’re not just taking part in a quirky contest — you’re stepping into a tradition that’s been cherished for generations.

So next time you’re looking for something out of the ordinary, swap your standard night out for a date with British eccentricity. You might just leave with a full stomach, a great story, and a stronger connection to the rich tapestry of UK culture.

Take a look at our list of upcoming unusual events for your next strange food experience!